Marketing for Eye Care Centers
Ophthalmology marketing became complicated due to the high competition in the market. Companies spend hundreds of thousands of dollars, if not millions, on Google ads (PPC), which makes competing for the same keywords extremely challenging.
It is not a big problem if you own a large company and can afford the cost of advertising. But what to do if you need search engine optimization for eye care centers with just 5-10 doctors and one or two locations? That’s where organic SEO comes in.
Twinlight Marketing has extensive experience in ophthalmology marketing. With more than 11 years of experience, we have countless satisfied customers. With expertise in LASIK and general eye care marketing, we have outranked companies with substantial marketing budgets on primary searches such as cataract surgery, glaucoma treatments, and eye exams. This helped companies with small budgets outstrip the competition.
Twinlight Marketing has in-house content ophthalmology writers, editorial photographers, graphic designers, web designers, and developers. This helps us build the best online presence and user experience when clients surf your website.
Reporting and analytics are another vital part of ophthalmology marketing. It’s imperative to monitor all your competitors and ranked pages to make sure you never lose your ranking within your niche. We also work closely with your financial department to make sure we have reasonable Client Acquisition Cost (CAC). We optimize the budget in your marketing channels to keep profits as high as possible.
At Twinlight Marketing, we build a solid online presence, not just through your website, but also through your Google ranking to grow your customer base.
We bring patients to your doorstep.